SupplyNow — Cold-Chain Logistics

The cold chain, run as a network.

Restaurant Depot trusts us with daily last-mile. Anchor distributors use us for overflow, backhaul and recovery — non-CDL refrigerated capacity, tracked end to end, ~20–25% below in-house cost.

Cleveland Detroit Akron Columbus Indianapolis Wilkes-Barre

One June Tuesday on the network: 10 routes · 46 stops · 1,454 km — every load temperature-tracked.

Backed by
TechstarsGFS Food FoundryGordon Food ServiceComeback Capital
Fresh produce — the perishable goods SupplyNow moves
What we move Perishable · temperature-sensitive
Highway light trails at night — the lanes SupplyNow runs
How it moves Nine Midwest markets · monitored end to end

The Model

An asset-light network, not a trucking company.

We don't own trucks. We orchestrate them — equipping vetted local operators with our software and telematics, then routing anchor-distributor demand through their capacity.

Non-CDL box trucks

Refrigerated box trucks under 26,000 lbs open a far larger driver pool — sidestepping the CDL driver shortage that constrains traditional broadline backhaul.

Software-equipped partners

Every operator runs our routing and telematics. Loads are monitored for temperature and timing in real time, from pickup to final delivery.

Anchor-distributor demand

We aggregate volume from the largest food distributors and route it for utilization — delivering at roughly $98 per hour versus $126 in-house.

Who We Move For

Trusted with anchor-distributor volume.

Daily cold-chain routes across nine markets in Ohio and neighboring states, anchored by the flagship Restaurant Depot relationship, with additional national distributors advancing toward launch.

2023
Operating since launch
9
Markets, Ohio & nearby
Real-time
Temp & route monitoring

Let's move your cold chain.

Tell us your lanes. We'll come back with capacity and a number.